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New York label, DL1961, launched in 2008 with a mission to create premium denim with sustainability at its core.
Having perfectly navigated the tricky path of creating 'the perfect fitting jean' that is both stylish and sustainable, DL1961 are now a global brand and their eco-friendly mill is one of the leading denim manufacturers.
A traditional pair of Jeans uses about 1500 gallons of water to manufacture; DL1961 jeans use less than 10% with 98% of all water used recycled.